Posted under Business Matters & Copyright & Intellectual Property & Legal Issues & Trademarks & contracts
In the Media Law course I assist the students were given a real world type scenario and were told to give their opinion on what the designer in the scenario should and shouldn’t do.
Heading back to the website of a very well respected lawyer who focuses on creative professionals I found numerous articles relevant to this week’s lessons in the Media Law course I assist. Mr. Hoffman has penned countless articles that every person making their living as a creative needs to read. The article I chose for review is entitled
Most businesses benefit greatly from having a successful well established trademark. Think of it as having a good reputation. If you are a great person who is always friendly and pleasant to be around, your reputation begins acting as a trademark for your persona. The same can be said for your business. To establish a successful trademark you should consider the following characteristics:
The article “Keywords, Meta Tags and Trademarks” is one we all as creative professionals should take to heart. Many creative professionals add meta tags in websites unbeknownst to them that they are possibly committing trademark infringement. Attorney Ivan Hoffman’s article poses to shed some light into trademark infringement in regards to web development.